About The Insights Driven Product Manager

I regularly share pragmatic advice, real world examples and frameworks for becoming a more data driven product leader. I truly believe everyone can become more data driven, and I try to make the topic as approachable as possible - with practical stories and advice on how to master product metrics and create more customer and business impact.

About The Author

I'm a digital product executive, startup advisor and investor with global experience leading B2B and B2C products for companies like eBay, x15 Ventures, DATEV and Fletcher Building. With my pragmatic German approach I help organisations connect data insights with strategy - by tracking less, but better. I'm also the author of "The Insights Driven Product Manager", a #1 Amazon new release focused on leveraging metrics and customer insights for more impactful product decisions.

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